HBTC News: Dissident Cigars Makes a Comeback

Dissident Cigars was a short-lived brand with a wild marketing structure, and some tasty cigars. After only 2 years, the brand abruptly vanished from the market leaving some of their fans wondering what on earth had happened.

In 2013, the owners of The Humidor in Wichita Kansas started Dissident Cigars. Gordon Crippen and Ryan Johnson were the public representatives for the brand. Two short years later, and the brand disappeared with no real explanation. Lines like the Soapbox and Bloc were somewhat off-the-wall and different, but had some buzz during that short span.

Enter Benjamin Holt. Benjamin is a sales rep for Boutiques Unified. He has spent much of the last five years in different facets of the cigar industry. He worked in retail at TJ’s Cigar Lounge in McGregor, Texas. Then in 2015, he joined Black Label Trading Co. (BLTC) as an area sales rep. He was tasked with brand expansion and the launch of Black Works Studio (BLK WKS). BLTC and BLK WKS joined Boutiques Unified in 2016, followed by Holt coming in, while continuing on as a sales rep for BLTC and BLK WKS.

“Over the past few years I have seen many cigar brands come and go. Some stopped operations due to fear of FDA regulations, and others because of failure to adapt to the changes in the market. My intent with Dissident is to learn from those lessons and utilize my experience from both the retail side and as a cigar representative to create a cigar brand for a new generation of cigar smokers” said Holt in a press statement

“I have always thought that Dissident had huge potential and in time I would like to bring this brand back into the market.” Holt added, “There are numerous objectives that need to be met first before that can happen and I am working with some incredible people to see that come to pass.”

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