HBTC News: ShadyXX Launches Nationally

In 2014, Drew Estate had a minor release to only 10 stores in the Detroit area, and now the Undercrown Shady will be release nationwide. Like the Undercrown Maduro, the ShadyXX features a Mexican San Andres wrapper, Connecticut-grown Stalk Cut Habano binder, and filler leaves from Nicaragua and Brazil. The ShadyXX is a 5 x 50 box press belicoso presented in a 10-count, gold-embossed soft pack. MSRP will be $104.00 per 10-pack, and they will be available later this year at Drew Diplomat Retailers.

“Eminem, Paul Rosenberg, and Shady Records have changed the world. It’s undeniable!! While selling 230 million records is impressive on its face, it’s the unique way that Shady has connected with so many of us “regular folk” that’s impacted me the greatest. The UC don’t want to be king. He’s deep in the cut, robust, and got mad flavor. I love the connection to Shady Records and am very proud to celebrate 20 years with the dudes.” said Jonathan Drew, President and Founder of Drew Estate

Paul Rosenberg, Eminem’s long-time manager and Shady Records’ President, added, “I’m honored to team up with JD and Drew Estate again on our second collaboration resulting in the stellar ShadyXX. 20 years is a huge milestone, and I couldn’t think of a better way to reflect on the label’s legacy and celebrate our achievements than by lighting up another limited edition cigar that we can share with the world. This smoke is a superb, authentic blockbuster and just like one of our classic albums I expect it only to get better with time.”

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