
Early in 2022, Jas Sum Kral (JSK) announced a new project called Munchies. The new line of flavor-enhanced cigars was immediately hit with a firestorm of industry controversy. It was not due to the flavors, or even the name, as much as it was the packaging. Regardless of individual opinion on this debate, the Munchies line of premium cigars will be competing for market share in the very active and competitive world of flavored cigars. Here is Matt's evaluation of the Muchies-Rocky Road.